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CHECK OUT THESE ENGAGEMENT RINGS TRENDS FOR 2020

Often people go about finding the perfect, flawless, and brilliant. When it comes to engagement rings, most brides-to-be will be on the lookout for new designs that feature unusual styles. However,...

HOW MUCH SHOULD YOU SPEND ON AN ENGAGEMENT RING?

Over the years, the trends and preferences of people have evolved. Diamonds have always remained a fascination and yet maintained an expensive stereotype. Diamonds are often associated with qualities like “rare, precious,...

LAB GROWN DIAMONDS GUIDE

What Are Man Made Diamonds? Man made diamonds are also known as engineered diamonds or cultured diamonds and are grown in highly secure and controlled lab environments which use advanced...

ARE DIAMONDS INDESTRUCTIBLE?

Years ago, in 1948, The DeBeers Group came up with a slogan to best describe diamonds. “Diamonds are Forever,” it said. Lo and behold, everyone believed them.  How true is...

A GUIDE TO BUYING LOOSE DIAMONDS

Diamond Story sells GIA certified loose diamonds that are priced lower than pretty much all retailers. By taking away the retail mark-ups and selling the stones at wholesale prices, we...

SOUTH SEA, FRESHWATER, AKOYA AND TAHITIAN PEARL...

If you’re looking for the perfect piece of pearl jewellery, it’s important to understand what makes these shiny little gemstones so special. There are actually four types of naturally occurring pearl,...